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Our intention is to promote marketing strategy scholarship and ensure that the field of marketing strategy develops its contribution by encouraging the work of the leaders of the future, i.e. junior scholars and PhD students.
Biographies of all participating senior faculty, junior faculty, and doctoral students are available in a dedicated PDF, accessible via the button below.
Conference Program
14th May 2026
5:30 pm: Welcome Reception
15th May 2025
8 am - 5 pm: Day 1 Sessions
From 6 pm onward: Gala Dinner
16th May 2025
8:30 am - 5 pm : Day 2 Sessions
You can access the full conference program by clicking on the button below. The program includes detailed information on session schedules, speakers, and key events to help you plan your participation.
Conference Co-Chairs
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